Level 2 : Riding on the waves of sentiments

Video Games Tableau User Group

Dec 9, 2:30โ€‰โ€“โ€‰3:30โ€ฏPM (UTC)

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36 RSVP'd

About this event

Before we all head out for the holidays ๐ŸŽ„โ„๏ธ , we have two amazing speakers dropping by to share their experiences:

Gaming, the Attention Economy & Macro Trends of 2025 by Colan Neese

In 2025, games are not just competing with each other, they are fighting TikTok, streaming, and every other screen for a fixed pool of attention. In this session, Colan will use mindGAME Data to show how that zero-sum battle is playing out across genres and platforms, highlighting themes from the latest quarterly report, including subscription strain and platform consolidation, the rise of breakout new IP in a sequel-heavy landscape, and the growing role of TikTok and short-form video in discovery. Attendees will walk away with clear benchmarks for 2025 and simple frameworks they can use to pressure-test roadmaps, marketing plans, and launch timing against the reality that attention in gaming is finite.

Leveraging Steam reviews for machine learning and driving insights by Bethany Kok

The Steam Web API allow you to fetch game-related key information like news, global stats, and more importantly - user reviews! Bethany will be showcasing how you can do advanced machine learning for analyzing community sentiment and identifying key market opportunities.

โญ Other than that, we have a few more items to chat about:

  • What's everyone playing and their favorite games? (Of course we had to sneak in some data collection right? ๐Ÿ˜‰)

  • Showcase of cool video games themed data visualizations on Tableau Public

  • How you can get started with #GamesNightViz

So come in your best dressed video games themed apparels (+brownie points if it's an ugly sweater!) and we'll see you soon! ๐ŸŽฎ

Speakers

  • Colan Neese

    Screen Engine/ASI, mindGAME Data

    SVP, Business Lead

  • Bethany Kok, PhD

    2K Games

    Staff Data Scientist

Organizers

  • Louis Yu

    2K Games

    Visual Analytics, Manager

  • Mahadevan Krishnan

    Take Two Interactive Inc.,

    Developer

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