Join the Twin Cities Tableau User Group on Thursday, October 16 for an in-person-only meetup packed with fresh ideas, hands-on learning, and community connection. We’ll hear from Amanda Makulec, author of Dashboards That Deliver, and join Serena Roberts for an interactive session on conceptual data modeling—plus plenty of time to connect with the #DataFam.

Featured Presentation

Facilitator: Amanda Makulec

Title: A Sneak Peek into Dashboards That Deliver — from the Author

When writing Dashboards That Deliver, the authors surveyed over 450 dashboard creators and asked: Do most dashboards fail? More than 70% said yes—and that’s coming from people with a vested interest in seeing dashboards succeed.

So what separates the dashboards that flop from the ones that drive real impact?

👉 The secret: Start with understanding your users deeply, then design with them as partners.

In this talk, Amanda will join us virtually to share:

• The Dashboards That Deliver design framework, blending user-centered design, Agile methods, and data visualization best practices.

• Insights from designing thousands of dashboards across industries.

• Practical examples of how to apply the framework whether you’re a team of one or part of an enterprise analytics program.

Interactive Whiteboard Session

Facilitator: Serena Roberts

After Amanda’s presentation, we’ll shift gears into an interactive, strategy-focused session led by Serena Roberts. Together, we’ll explore how to create a conceptual business model—a powerful tool for shaping data strategy and driving alignment across teams.

You’ll leave with a clear understanding of:

• What conceptual data models are (and how they differ from technical models).

• How to build a model that captures business reality in a clear, approachable way.

• Practical ways to use conceptual models to guide decision-making, foster alignment, and strengthen enterprise data strategy.